Reimagining Homebuying: The OpenHouse Way

Services

Tech Integration & Development

Product

Mobile Application

Tech Stack

Flutter
PHP Laravel
Python
Integration with ChatGPT
Google Cloud

Industry

Property

Cs openhouse thumbnail (1)

Challenge

Prospective homebuyers often struggle to find reliable, centralised information on new property launches from location-specific insights to eligibility and pricing breakdowns, especially for first time homebuyers in Malaysia. The process is time-consuming and fragmented.

On the flip side, developers face challenges in reaching the right audience and gauging early market interest, leading to missed opportunities and slow conversions.

Strategy

We design and develop an AI-powered mobile app that bridges the gap between buyers and developers. The solution offered a seamless discovery journey for homebuyers, providing curated property recommendations based on preferences, budgets, and geolocation.

On the backend, developers could tap into a growing pool of engaged users and gather demand insights.

The product features included:

  • AI-powered property matching engine
  • Push notifications for new launches
  • Backend dashboard

Results

The app's debut drew developer confidence starting with TA Global becoming OpenHouse’s first Malaysian partner, listing 200+ properties and enabling buyers to discover tailored options via AI and map-based filters.

📲 1,000+ app downloads in just 2 weeks
🔎 Improved buyer visibility on newly launched properties
📈 Early market validation and lead generation for developers

Read the Press Release here: https://theedgemalaysia.com/node/709730

 

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